AVEENO -"Better Ingredients. Better Skincare: Aveeno", an American brand, founded in 1945 with belief of “nature holds the secret to human health”. Aveeno products are combination of Nature’s goodness & Real Science, ingredients are colloidal oats or oat extracts branded as "active naturals", passes through 5-step safety assurance process. Aveeno name is derived from Avena sativa, scientific name of oat. Aveeno products were developed after conducting over 80 clinical studies, 25 efficacy and safety studies, tested over 2500 patients and 100,000 natural elements. In 2001, Aveeno introduced body wash and skin care products for babies. Let’s shop AVEENO products from SHOPe.